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Who We Are

The Financial Services Federation (FSF) exists to lead Aotearoa New Zealand's responsible non-bank finance and fleet leasing providers. We promote the highest standards of compliance and ethics for our members, which collectively reach 1.7 million Kiwi consumers and businesses, and support New Zealand’s economy through leading innovation and competition.


With 59 years of history, FSF is recognised by government, policy makers and regulators as the collective voice of the sector, whose key message is to ensure New Zealand consumers and businesses have access to credit provided responsibly.

Our members, which finance 48% of personal lending in New Zealand, include finance, leasing, and credit-related insurance companies, credit reporting agencies, and affiliate members that provide professional services to the industry.

The Federation takes a "quality over quantity" approach to membership to ensure its reputational integrity and that of its current members.

Several of our members represent the finance arms of motor vehicle brands including BMW, Nissan, Mercedes-Benz, Toyota, and Honda. See the full list of members here

We have developed consumer resources like the Responsible Lending Guidelines to let people know what to expect from a responsible lender. These guidelines were used to directly inform the Ministry of Business, Innovation and Employment's "Responsible Lending Code" in 2015. Check out this and our other resources are on the Consumer Information page.


Lyn McMorran


Lyn leads in the Financial Services Federation's commitment to setting industry standards of responsible lending, and advocating for fair and enforced regulation.

[email protected]

+64 4 472 1731

Hannah McKee


Hannah brings her background as a journalist to produce the Financial Services Federation's marketing and communications activity and deliver meaningful sector events.

[email protected]

+64 4 472 1731

Sue Bentley


Sue provides accounts and administrative expertise to the federation as well as key assistance to the Executive Director and wider team.

[email protected]

+64 4 472 1731

Katie Rawlinson


Katie joined the FSF in 2022 and is responsible for FSF's consultation work including writing submissions to government and legal assistance for members.

[email protected]

+64 21 0824 3356


Executive Committee

  • Todd Hunter (Chair) CEO, Turners Automotive Group
  • Jane Dunkerley (Deputy Chair), Managing Director, Centracorp Finance
  • James Searle, CEO, DPL Insurance
  • Neil Simons, Head of Consumer Compliance NZ, Latitude Financial
  • Don Atkinson, CEO, UDC Finance
  • Chris Lamers, CEO, MTF Finance
  • Jasmine Sim, CFO, Speirs Finance Group
  • Simon Scott, Chief Executive, First Credit Union

Our Story

In early 1960s New Zealand, as the country experienced a burst in post-war development and a growth in finance companies. This was accelerated by a rising, prosperous population and full employment. The number of finance companies operating at the time was in fact not large, but movement in The Beehive toward extensive regulation became a growing concern for the sector.

Dr Otto Heymann, the then General Manager of UDC Finance, advocated to his peers the need for the sector to have a collective voice to open communication channels with the government and other industry groups.

This advocacy proved effective, and in June 1965 the NZ Finance Houses Association was formed, later taking on the name Financial Services Association in 1987. In 1989, a merger took place with the Mortgage Lenders Association (formerly the Building Societies Association) and the name was changed to Financial Services Federation (FSF).

Thirty years later, the Financial Services Federation continues to act as the voice of the responsible, non-bank finance sector.